280,566 acts of kindness have been completed.

Help SECU and the SECU MD Foundation reach our goal of 250,000 acts of kindness.

Get Involved

SECU Kindness Heart

Our Mission

We started the Kindness Campaign in 2020 with one idea in mind – that every act of kindness, no matter how small or large, makes the world and our communities a better place.

It’s our mission to continue to empower our members, employees, and all Marylanders to spread kindness and inspire others to do the same.

Join SECU and the SECU MD Foundation to positively impact the Maryland community by doing some good when it’s needed more than ever.

Why Spread Kindness?

  • Together, we can inspire others and grow our impact exponentially. Visit a Financial Center to pick up a Kindness Kit or Download our Virtual Kit. The ideas and items will inspire you to get out there and spread kindness in your community.
  • You help support our partners! On behalf of those who participate, we will donate $25,000 each to Special Olympics Maryland and the Kennedy Krieger Institute.
  • It creates a ripple effect. Do you work for an organization that would like to get involved with spreading kindness? Reach out and we’d love to consider a partnership.

Submits Acts of Kindness

Inspiration from Previous Participants

Featured Partners

Kennedy Krieger Institute

The Kennedy Krieger Institute is a Baltimore-based non-profit that aims to improve the lives of children and young adults with pediatric developmental disabilities and disorders of the brain.


Special Olympics Maryland

By empowering people with intellectual disabilities through sports, Special Olympics Maryland embodies a mission of kindness and inspires us all to open our hearts to a more inclusive future.

Thank you for helping us reach our goal of 250,000 acts of kindness – representing one act for each of our members.

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